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All newsletters in PDF format except where indicated

Digital Switching Systems Adds to Marketing Team
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Raleigh, NC – April 30, 2008: Ken Wood, vice president and general manager of Digital Switching Systems, LLC, a leading provider of electronic and mechanical switching solutions to the marine and transportation industries, announces today that Beth Reed has joined the company as a market development assistant.
In this role, Reed will aide the market development and business teams in marketing management for the company and its clients. In addition, Reed will assist in research activities for specific programs, including advertising, marketing communication, sales training, trade shows and customer events.
(To read more, click here.)
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President, Eric Vaughn featured in the Triangle Business Journal
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Raleigh, NC – February 8, 2008: President and CEO, Eric Vaughn recently announced the purchase of the outstanding shares in DNA Group, Inc., thus consolidating the ownership of DNA and allowing it to reorganize in a way that will allow it to better serve its customers.
"Eric Vaughn is about to flip the switch on a major deal: buying back full ownership of his small business.Vaughn founded the company in 1987 as SEI Components Inc., which imported electronic and electromechanical components, especially switches used to control appliances and power tools…"
(For the full Triangle Business Journal article or other articles on DNA, click here.)
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DNA Group, Inc. launches 'Power On' campaign:
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Raleigh, NC – January 1, 2008: DNA Group, Inc. has teamed up with Artículon, a local PR and branding firm, to launch the “Power On” Campaign. The two have been working together to produce a powerful message across all forms of media. “Many of our customers know we produce switches to meet their needs. However, they do not know that we design, produce, and deliver so much more than just switches.” says Eric Vaughn, President and CEO. One of the print advertisements for DNA Group, Inc. can be found in the April edition of the LED Magazine Suppliers Guide. (To see some of the other ads produced, click here.)
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Announcing ISO 13485 Certification:
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October 25, 2007: DNA’s manufacturing partner, Defond, recently acquired ISO 13485 in addition to its ISO 9001, ISO 14001, and TS 16949. ISO 13485 specifies requirements for a quality management system to demonstrate the ability to provide medical devices and related services that consistently meet customer and regulatory requirements. The scope of this quality management system includes production, assemble and repair of electronic systems. DNA and Defond are proud to announce this additional certification to its customers.
For more information, visit www.iso.org.
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Announcing FDA Registration:
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Defond has received FDA registration as a contract electronics manufacturer of medical devices allowing DNA Group, Inc. to expand its product offering in the medical device market. (For more of our capabilities, click here.)
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Digital Switching Systems, LLC Announces a Certified NMEA 2000® Interface for its "Pi-Series" Line of Digital Switching System Solutions
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Raleigh, NC - October 17, 2006: Digital Switching Systems LLC, a subsidiary of DNA Group, Inc, announced today that its "Pi-Series" line of digital switching products now includes a
certified interface to the NMEA 2000 networking standard. DSS, a leading supplier of mechanical and electronic switching solutions to the marine and transportation industries, now
offers its customers a fully-networked switching solution that functions as a node on the NMEA 2000 communication bus.
"The ability to offer a networked power management solution puts DSS ahead of the curve in terms of meeting the future needs of the industry," said Tim Sweet, DSS Engineering/Operations
Manager. "Now our customers can enjoy the benefits of having DSS digital switching products monitor and control information in the NMEA 2000 environment."
Connection between DSS's "Pi-Series" technology and the NMEA 2000 backbone is facilitated by a NMEA 2000 Certified Gateway Module available from DSS.
For more information, please contact DSS at (919) 881-0889 or at dss@digitalswitchingsystems.com.
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DNA Sponsors "Pepsi America's Sail 2006" Tall
Ships Event
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January 25, 2006: The Pepsi Americas’ Sail 2006 tall ship race,
parade, and four day event will be held in Beaufort NC, July 1 to July
5, 2006, rewarding the Meka II of Beaufort for a winning race in the
2002 event in Jamaica. DNA Group was recognized as one of the first sponsors
and qualified at the “Midshipman’s Circle" level, which
provides DNA:
- 2 General admission passports
- 2 VIP passports
- Promotion in the official event program
- Invitation to a pre-event party
- Access to event hospitality tents
- Photo opportunities with Tall Ships DNA’s commitment to the Marine Market continues to grow. Sponsoring
the Tall Ships supports our efforts to penetrate the sailing vessels
market and is another way to build our brand recognition. As stated by
America's Sail, “Americas’ Sail started in 1988 as an ongoing
opportunity for the western hemisphere to entertain the world at an event
that encourages international sailing competition and promotes the brotherhood
of the sea.”
To read more about the Tall Ships, visit www.pepsiamericassail.com.
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Announcing ISO 14001 Certification
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January 23, 2006: DNA's manufacturing partner, Defond,
recently acquired ISO 14001 in addition to its ISO 9001 certification.
ISO 14001 emphasizes quality management , meeting our customer's needs
with the highest quality of goods and services. DNA and Defond are proud
to announce this additional certification to our customers.
ISO 14001 differs from ISO 9001 certification in that its emphasis is
on Environmental Management. This certification proves Defond's production
and other activities meet current environmental requirements. This certification
requires Defond to have environmentally conscious management plans in
place to better prepare for future environmental production requirements.
This certification , along with ISO 9001, shows Defond is constantly
improving its quality with an environmental awareness by following the
core principles of the ISO standardization:
- Customer focus
- Leadership
- Involvement of people
- Process approach
- System approach to management
- Continual improvement
- Factual approach to decision making
- Mutually beneficial supplier relationships
More information regarding these standards can be found at www.iso.org .
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DSS Launches the Generation 2.0 Solid State PME at IBEX and METS 2005
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October 25, 2005: DSS made a big splash at both the IBEX
2005 show in Miami Beach and METS 2005 in Amsterdam by launching the Generation
2.0 Solid State PME. This enhanced design serves as the newest member to
the Pi-Series portfolio of products. Actual working units were on display
at the shows for customers to examine in conjunction with DSS's completely
re-designed interactive tradeshow booth.
DSS also premiered its new interactive booth display at both of these shows.
The new design incorporates the latest in multimedia technology and highlights
the unique capabilities of the Pi-Series technology. The message is delivered
through a series of on-screen simulations which are controlled by users
via Pi-Series keypad solutions. Each panel in the booth display features
a DSS price-point solution beginning with discrete switches interfacing
to a PME via an interface board and scaling up to a completely custom system
that incorporates a custom-tooled keypad. Show participants remarked over
and over that the new booth design successfully captures and showcases
the solutions and capabilities that DSS offers to the marketplace. In addition,
a professionally-produced video covering the entire DSS product line was
available for customers to review. Stay tuned for even more future enhancements.
Key Features of the Generation 2.0 PME: 0° to 70° C operating temperature 75 ampere total input current
capability 20 amps on any output (up to
3 outputs)
CAN bus compatibility (SmartCraft
/ NMEA 2000)
Optional four-circuit
bypass
Additional Features:
Sense circuits
Analog switching
Remote programming
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New Logo for DNA Group, Inc.
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August 26, 2005: I am pleased to introduce a new logo for
DNA, which represents the evolution of our company. Although it is a new
look, it is a derivative of a core operational model that has been in constant
use at DNA for nearly 15 years. The DNA Matrix represents our operating
philosophy in which the customer is the focus of all activity and that
all operating disciplines share an equal responsibility in achieving customer
satisfaction. At any given time in the business relationship, one DNA group
may have a more visible role than the others, but all share equally in
the attention shown to the customer.
Additionally, this new logo symbolizes the continuing evolution of our
company. In early 2005 our corporate structure evolved into several operating
divisions. In that regard, we see DNA as the center of the operation
and several companies operating as subsidiaries within DNA’s influence.
We hope that you find the new face to be interesting and at the same
time reflective of our constant focus on our customers.
~ Eric Vaughn, President
Click to view animation |

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Whirlpool Corporation Honors DNA Group, Inc. As A Top U.S. Supplier
in 2003
On April 30, 2004, DNA Group, Inc. received a 2003 Supplier Performance
Award from Whirlpool Corporation. Only the top 4% of Whirlpool's suppliers
received this award for 2003. The suppliers were recognized because of
the quality of their goods, productivity, and material management.
To accept the award on behalf of DNA Group, Inc., Bill Romick and Judi
Chovan attended the annual Whirlpool Supplier Performance Banquet held
at Lake Michigan College's Mendel Center in Benton Harbor. In addition
to the actual award, Whirlpool placed a full-page advertisement announcing
Whirlpool's 2003 Supplier Performance Award winners in the Business section
of USA Today's May 4th newspaper.
"To be recognized by any customer as one of its top suppliers is
always gratifying, and to be selected by a customer who demands on-going
excellence, as does Whirlpool, is truly outstanding", Eric Vaughn,
President of DNA Group, Inc.
DNA Group, Inc. would like to thank its staff, the sales representatives
that support the Whirlpool account (Allied Enterprises; Rep, Inc.; Romax
Electronics, Ltd.), and the factory for their contribution to this great
achievement.
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Whirlpool SABU Awards DNA Group 2000 "Supplier of
the Year" 2nd Year in a Row!
Whirlpool's Small Appliance Business Unit, headquartered in Greenville,
OH and home of KitchenAid's countertop appliances, held their third annual
Supplier Recognition banquet on April 2, 2000. For the second year in a
row Whirlpool SABU presented their top award, "Supplier of the Year",
to DNA Group, Inc. The criteria in selecting the recipient were Quality,
Cost Reduction, Delivery, Early Supplier Involvement, Working Capital Improvement,
and Innovation.
"For a supplier to be considered for a second year nomination, they
would have to prove to be an exceptional supplier. We did not want to
award the same supplier two years in a row, but DNA Group truly deserved
the award" stated Stan Kinnett, General Manager of KitchenAid, who
co-presented the award along with Jack Smith, Manager of Supplier Development.
Accepting the award was Eric Vaughn, DNA President, Bill Romick, DNA National
Accounts Manager, and Alfred Wong, Defond HK. DNA Group and Defond provide
switches and electronic controls to many of the Whirlpool divisions. There
were more than 50 vendors present at the awards banquet.
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Toro Awards DNA Group "Supplier of the Year" Out-of-Town
Suppliers 2001
On May 1, 2001 Toro Purchasing Company, El Paso, TX, recognized DNA Group,
Inc. as 2001 "Supplier of the Year". This award recognized DNA
for their dedication and outstanding customer service.
Julie Montano, Buyer for Toro's El Paso facility and a member of the National
Association of Purchasing Managers, states "The effort and hard work
put forth by the DNA Group, in particular Gwen Bridgham, (DNA Regional Sales
Coordinator), and Howard Schafer (DNA Sales Rep for El Paso area) has paid
off". This year Julie nominated DNA for the award and considers it
a privilege to acknowledge worthy suppliers for the Supplier of the Year
award. DNA Group supplies switch and wire harness assemblies to Toro, but
this award was a direct result of the effort put into a 2-speed rotary switch
and harness assembly for a Toro Blower project. |
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Whirlpool SABU "1999 Supplier of the Year" Award
DNA was named as KitchenAid Greenville Division's 1999 Supplier of the Year during their second annual Supplier Recognition banquet on April 27, 2000. Accepting the award was Eric Vaughn, President of DNA Group, Bill Romick, DNA Regional Sales Manager, and Douglas Carey, Allied Enterprises Representative.
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Hamilton Beach / Proctor-Silex 1997 Supplier of the Year Award
DNA was named as the 1997 Supplier of the Year by Hamilton Beach/Proctor-Silex at its annual Suppliers Appreciation Dinner in Richmond, Virginia. DNA's President Eric Vaughn accepted the award from Clarke Leslie, Senior Vice President of Operations, and Dick Zano, Vice President of Purchasing. |
Competencies in Motor Control Applications
Whirlpool Electronic Dehumidifier
Experience Automotive Audi
Unipath Fertility Monitor
DNA Group offers a wide variety of products in standard configurations or fully
customized to meet your application-specific requirements. Browse our switches, electronic PCB assemblies, humidity controls,
portable
shock protection devices (GFCI, ALCI, LCDI),
marine power management devices,
digital switching systems, and special function
devices such as transformers, ignitors, windings (solenoids, toroids), and rotary encoders. Our extensive switch line includes
rocker switches,
trigger switches,
slide switches,
rotary switches,
pushbutton switches,
snap action switches,
keyboard switches,
and toggle switches.
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© Copyright 2008 DNA Group
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